What a year: 2025 in review

Written by: Kate Bunton

What a year: 2025 in review

As we close the chapter on 2025, we’re looking back at the moments that shaped our days and defined our culture. In very Orchard fashion, some moments are impressive, some are a little chaotic, and all of them are very us. Below is a snapshot of how we spent the year—proof that even in a year full of ups and downs, what matters most is the people you experience it with.

Here’s our 2025, by the numbers.

EOY-2025-infographic

 

What’s actually driving your brand’s affinity?

Let’s find out.

Avatar photo

Written by

Kate Bunton

Kate is the Director of Operations at Orchard, working behind the scenes to ensure every client receives the best possible research results, no matter the subject or scale of the project at hand. With an extensive background in copywriting and content marketing, her experience in reaching and speaking to the everyday consumer helps drive the mission to solve the “say-do-gap” that plagues traditional market research through authentic engagement that meets people in a real-world context.